Monday, December 17, 2018

Start Your New Year With a New Communications Director

I have to admit I've been pretty lucky in a lot of ways.

One day when I was talking to a client years ago the term "press agent" came up.

He said to me: "You're more of a 'Communications Director' than a 'Press Agent.' "

I suppose that's truer now than it was back then. These days I generally help shape the message in order to reach the largest audience, then it goes out to media outlets with a good probability of pickup, and social media, then we assist with preparations to interviewers, then we even use social media to promote the published interview!

And this year, I've begun collaborating with an entertainment industry journalist who has written extensively on film and television for Daily Variety, The Hollywood Reporter, and Dateline Hollywood, so I guess you could even say we're now more a "Communications Team."

Regardless of what you might want to call us, for film, stage, and tv professionals, I believe we offer you an unmatched, powerful publicity program, not available anywhere else, at any price!

Next year really can be a fresh start for you. To learn more all you have to do is get back to me, tell me a little about what you're doing, and what you would like to accomplish.

We'll give you some ideas on how we can help, then you can decide how to best proceed.

Get back to me today, and start enjoying entertainment media coverage at the beginning of next year, generated by your own personal Communications Team! (And have some fun in the process!)

Best Regards,

Steve Thompson
 Thompson Communications

(Google Voicemail and Text)

A few other thoughts:

Words Are Free, But Credibility is Publicity Currency

Keywords: #publicity #entertainmentpublicity #filmpublicity #publicist #filmpublicist #o1visa #indiefilm #indiedirector #indieproducer #actor #actress #indieactor #indieactress

Sunday, December 9, 2018

Words Are Free, But Credibility is Publicity Currency

It's been said that we are living in a post-truth era.

And that people who do public relations / publicity work are responsible.

After watching someone look into the camera, and a tell a blatant lie, we've all heard people say "oh, she's good."

I know that's just a figure of speech, and the reasons these things have occurred are complex, but we don't live in a post-truth world, and someone who can look into a camera and lie is certainly not good.

There are no schools of journalism teaching how to stretch, or pervert the truth.

Journalism schools still teach basic concepts like substantiation. If you say something is the best, then be prepared to make a straightforward comparison illustrating your point. Good journalists may not include that substantiation their stories, but you can be sure they have substantiation on hand in case they need it.

Rather than working as creators of fiction, the pr pros I know all understand and respect the value of facts.

We enter the communications environment every day on behalf of our clients. The people who we contact depend on the accuracy of the information we provide, because they need to publish the truth, to maintain their own credibility.

Our credibility with the media outlets we contact is our stock in trade.

Yes, we feature the unique characteristics of our clients, in order to develop competitive advantages, and media outlets understand and appreciate that.

But many times when you see people making outlandish statements on tv, it's originally meant to show how outrageous they are, but too many people now take it as straight reporting, and end up believing the content of what they hear.

Our work for our clients adheres to accepted journalistic principles. In over thirty years of preparing and nationally publishing information for clients, we have never once had to issue a retraction or correction.

That should not be anything special, that should be the baseline for what you expect from a pr professional.

So if you are looking to create a publicity program, rest assured that with us you will receive a professionally planned, implemented, and managed program, that will deliver the results you expect.

Thanks for your consideration!

Best Regards,

Steve Thompson
 Thompson Communications

(Google Voicemail and Text)

Saturday, December 8, 2018

How Newsworthy is Your Story?

The world is filled with talented people, and you are one of them!

So maybe if you hire a publicist, your work will be covered in the trades. Will it?

Good question!

The trades are looking for interesting stories, so there are opportunities.

They are looking for breakout performances. New takes on known themes, comments from established talent about working with you.

Immigrants who are establishing themselves here in the US have opportunities with news media who cover news about their country of origin.

Filmmakers with films that examine issues that are taking place in the news, or themes that appear simple but become more complex under examination have opportunities.

Filmmakers who shoot in locations that are familiar to resident viewers, or who bring stars to shoot in location cities have opportunities.

First time recipients of major award nominations have opportunities to describe what it took to earn the nomination.

All of these opportunities share a common element: they contain subjects that interest the media outlets' audiences, which they have not seen before.

So how newsworthy is your story? Find out by telling me a little, and I'll give you an idea of what you might expect.

Best Regards,

Steve Thompson
 Thompson Communications

(Google Voicemail and Text)

Wednesday, December 5, 2018

Make January Great Again!

Hello from Steve Thompson:

If generating publicity for you or a project would make January great for you, I have an extraordinary offer for you:

I've promoted over thirty-five films, worked with an Academy Award Winning Best Actor for ten years, and worked with a number of young, fresh talented people, working both in front and behind the camera.

And now I’ve teamed up with a well-regarded entertainment journalist who has written extensively for The Hollywood Reporter, Daily Variety, and Deadline Hollywood.

We're now working with clients on promotional programs that will begin in January, and yours can too!

Just get back to me with your questions, tell me a little about what you’re doing, then find out how we can help!

Then you'll actually be looking forward to getting back to work after the holidays!

Best Regards,

Steve Thompson
 Thompson Communications

(Google Voicemail and Text.)

Friday, November 30, 2018

A Simply Unmatched Entertainment Publicity Offer

I know people throw superlatives around a lot these days, and most are unsubstantiated nonsense.

This is different, I assure you.

I've promoted over thirty-five films, worked with an Academy Award Winning Best Actor for ten years, and worked with a number of talented young people working both in front and behind the camera.

And now I've teamed up with a respected, accomplished entertainment industry journalist who has worked at Daily Variety, The Hollywood Reporter, and Deadline Hollywood. So he has not only written extensively on film and tv in the leading industry trades, he also knows first hand exactly what those media outlets are looking for in terms of editorial.

I honestly don't believe that there's anyone else offering what we are, at any price!

If professional quality entertainment publicity would help you or your projects, why not find out exactly what we have to offer? Then you can decide for yourself how to proceed.

Just get back to me today, tell me what you have in mind, and we'll take it from there.


Steve Thompson
Thompson Communications

(Voicemail and text.)

Monday, November 26, 2018

Next Year Will Be Your Breakout Year: The Most Powerful, Professional Entertainment Publicity Offer Available

Thompson Communications

Some people are fortunate enough to reach a turning point in their careers, you know it if you're there.

Right now other people are achieving what they want to achieve, and now you are absolutely determined to become one of them.

What are they doing right now? Taking action.

What are they not doing? Playing it safe staying in their comfort zones, putting action off till tomorrow, waiting for something to happen.

If publicity can help your career or project next year, here is my offer:

I've promoted over thirty-five films, worked with an Academy Award Winner for ten years, and helped many talented young people who are working both in front, and behind the camera.

I've teamed up with a respected entertainment journalist who has worked at Daily Variety, The Hollywood Reporter, and Deadline Hollywood, so he has not only written extensively on film and television, he knows first hand what those industry trades look for in editorial.

My Challenge 

If you are serious about generating entertainment industry trade press, tell me what you have in mind, consider what we offer, then see if you can find a more powerful offering at any price!

Right now is the perfect time to take immediate action. It could very well be the best thing you'll do all year, and it will likely be the one action you take that makes next year your best ever.

And in the bargain, you may turn out to be part of a very inspiring personal story!

Just get back to me now, and get the process started!

Contact: Steve Thompson / Thompson Communications

(text / voicemail)

Friday, May 11, 2018

Alessandra Hajaj and Sabrina Percario Present "Breaking"


For Immediate Release

Press Contact:
Steve Thompson
Thompson Communications

(text / voicemail)

Multiple Award Winning Breaking 
features the Accomplishments 
of Two Talented Female Filmmakers

(June, 2018 – Los Angeles, CA) Actress Alessandra Hajaj had an idea for a movie.

Most people with a passion for producing a film quickly learn that moving from concept to finished film is a challenging task, even for the most experienced professionals. So Alessandra turned to her friend Sabrina Percario, who is both a SAG-AFTRA Actress and a Producer at Percario Productions. Alessandra had worked with Sabrina on a few projects, and Sabrina has produced several award winning films, including Julia, a semi-autobiographical film about the relationship with her mother, and making difficult career choices.

The result of their collaboration is Breaking, the inspiring story of a porcelain doll who overcomes her fears to break out of her snow globe.

Alessandra Hajaj

And now their film is gaining momentum! So far Breaking has won Best Short Film at the NYC Indie Film Awards, Best Inspirational Film at the Festigious International Film Festival, and many, many more! 

Alessandra describes Breaking’s themes:

“Everyone is talking about abuse these days, but most people don't have a precise definition of it. I wanted to create a film that would address abuse with an innocent’s point of view. Many victims are children, and adults tend to avoid the issue to preserve their childrens’ innocence. What they don't realize is the fact that they are not protecting their children, they are leaving their children unaware of the danger and exposing them to it. So I've made this film for them, so children and people from all ages can be aware of what can happen, and if it does happen to them, they can develop the courage to break out of the situation.”

On working with Sabrina, Alessandra adds: “Sabrina is a great friend and professional. Her experience in the industry was crucial on the process of Breaking. She helped me prepare, organize and execute many tasks in which I had no experience. She is a great producer, great actress and she has a lot of potential.” 

Sabrina Percario
Sabrina was attracted to the project not only because Alessandra is a good friend, but because she also admired Alessandra. "She's super talented and wears so many hats on set, plus I know I can count on her. When she asked me to produce Breaking, I was very touched by her story and theme. 

Everything went smoothly during the pre-production, production and post production. It took us couple of months to pre-produce. Alessandra knew exactly what she wanted for location and cast, so my job was easy to bring together the best crew I could assemble. Everyone was so on top of their own departments, and we had a very respectful relationship between coworkers. That is my goal as a producer: to bring together the best crew as possible, not only talented people, but people who work well with everyone, bringing a very pleasant atmosphere to the set.

Festigious International Film Festival
Best Inspirational Film and Best Original Score

Hollywood International
Moving Pictures Film Festival

Best Music Score

NYC Indie Film Awards
Best Short Film and

Best Score

United International Film Festival
Jury Mention

This film is very important to us because it is our way of working to bring awareness of those who have suffered from sexual harassment. Our film approaches the subject in a poetic, innovative and beautiful way, so people from all ages can see it and become more aware.

It was one day shoot and at the same location we had a green screen room and the bedroom set. For post-production process, again, everything was amazing. Our editor and VFX guys helped us improve the film, we are grateful for their valuable contributions. We also had a very talented sound mixer and composer Marconi de Morais. The music in the film is original, and is the key element that drives the story.

I can't wait to work with Alessandra again!"

Alessandra Hajaj was born in São Paulo, Brazil with a passion for the arts. She studied fashion, dance, singing and performing arts. Alessandra earned a Bachelor in Fine Arts from the New York Film Academy, and has worked in several creative capacities, including Production Designer.

Alessandra has another short film entering festivals, Chop Shop also directed by Eric Milzarski, where she was the Executive Producer and Production Designer.

Alessandra Hajaj with
Sabrina Percario
And in the near future, she would like to find investors to make Breaking into a feature animated film.

Sabrina Percario is also from Brazil and has lived in LA since 2014, so a collaboration between the two of them was a natural!

They have submitted Breaking to several more festivals taking place between now and the end of the year, and will learn in the next few months which festivals will be screening Breaking.

At the moment Sabrina is working on post production for I.C.E CREAM, a film she produced with Foxter Production Company, which will be out on the festival circuit beginning in May. She is also working on In Search Of, and FriendZone, both feature films she is producing with Touch A Life Productions.

So the next time someone asks "Where are the next great emerging female film producing talents?" look to Alessandra Hajaj and Sabrina Percario.

Alessandra Hajaj and Sabrina Percario are available for interview by appointment, pending availability.

Contact: Steve Thompson / Thompson Communications

(text / voicemail)